G7 Sanctions & Iran Deal: G7 leaders in France backed stronger sanctions on Russia, while also signaling support for the U.S.-brokered Iran framework aimed at reopening the Strait of Hormuz—amid fresh scrutiny over what’s actually in the agreement. Election Money & Messaging: In Georgia’s GOP governor runoff, Trump-endorsed Burt Jones lost to Rick Jackson after a reported $100M-plus campaign spend, underscoring how endorsements can be “overcome” with enough cash. AI Risk Management: CYGNVS launched an AI Incident Command Center to help companies respond when their own AI agents misbehave—bias, hallucinations, data leaks, and unintended actions. Marcom/Media & Ads: WPP forecasts AI search ads could hit $100B fast, while marketers are also leaning into free AI video tools to churn out ad variations for Meta and TikTok testing. Policy & Civil Liberties: An AP-NORC poll finds most Americans see core freedoms like voting and free speech as central to identity, but many feel those rights are under threat. Sports & Global Audience: The World Cup’s U.S. media moment is growing, with in-game ads and viral fan reactions shaping how brands reach viewers.